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Direct Mail Marketing Strategies, List Development, Advertising & Prospecting in Indianapolis, Indiana & South Florida including Fort Myers and Naples

Direct mail marketing has a long history of success and it still has a place in an effective integrated marketing campaign despite the fact that many proponents of email marketing will tell you otherwise. At MarketWise Solutions, we provide direct mail marketing services, along with email marketing services, both of which can produce qualified leads and help build long-term relationships.

The age-old adage that direct mail marketing produces a return of only 1% to 5%, if you're lucky, may still be true, but if you market quarter-million dollar capital equipment, one sale generated from a hundred well-targeted mailers makes that direct mail marketing campaign a smashing success. To make sure our clients get the best possible ROI from their direct mail marketing campaigns, we:

  1. Start with a highly-targeted list.
  2. Custom list development.
  3. Create an appropriately stimulating package.
  4. Make sure the direct mail pieces are an integrated part of an on-going marketing communications strategy.

Direct Mail Marketing Components

MarketWise Solutions provides a complete set of direct mail marketing services:

  • Campaign strategy development
  • Custom research-based database development
  • Cover-letter composition and printing
  • Materials design, development and production
  • Assembly and mailing services
  • Post-mailing outbound calling
  • Response tracking and list clean-up

Creative and Effective Direct Mail Marketing

An effective direct mail marketing piece can range from a simple post card to an elaborate package containing product samples or other promotional materials. The effectiveness of a mailer is primarily determined by the piece correctly matching the message and the form with the right recipient at the right time (or enough times). Most people whose careers depend on making good decisions will take the time to receive important information if:

  1. The method of delivery catches their attention.
  2. They feel the information is legitimate.
  3. The information can help them be more profitable.

We help our clients determine the appropriate messages and mailers to capture the attention and imagination of highly-target prospects. We apply an equal mix of experienced professionalism and award-winning creativity into our direct mail marketing services to produce campaigns that start conversations, build relationships and generate qualified leads.

If you need assistance developing and implementing effective direct mail marketing, give us a call at 317-564-4898, or submit our contact form, or send us an e-mail to set up an exploratory conversation, so you can learn more about how we can help open new sales channels and improve existing client relationships.

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MarketWise Solutions, Inc.    -    Indianapolis Office
599 Industrial Drive, Suite 201    -    Carmel, Indiana 46032
Tel:  317-564-4898    -    Fax:  866-458-5404
Serving Central Indiana, Indianapolis, Carmel, Zionsville, Bloomington, Columbus, Evansville, Terre Haute, Shelbyville, Noblesville, Lebanon, Lafayette, Ft. Wayne, South Bend, as well as Ohio, Kentucky, Michigan, Illinois, Chicago, Louisville, Cincinnati, St. Louis, South Florida, Fort Myers, Naples, and other areas of the United States, as well as Canada and Europe.
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